About Us

ICRB team consists of researchers, Anthropologist, UI/UX designers that follow a client centric approach that has enabled us earn reputed clientele around the globe across various industries. The team has not only the ability to synthesize visual, quantitative, qualitative, and systems data to create innovative solutions, but also the desire and commitment to transfer these capabilities over to client’s teams.

Any business that can define a purpose bigger than their product will outperform businesses that are just selling product.

Unique perspective and refreshing approach enable ICRB to deliver solutions that conform to client requirements. ICRB designs customised solutions for each client. ICRB uses a blend of Qualitative techniques (ethnography) and Quantitative techniques to develop and design products and services that have proven to be very successful in market.

Our Team

Team work makes dream work..

social media, connections, networking

Our Network

Our ever-growing database includes specialists that offer a variety of creative experience and diverse skill sets.

We engages with experts from different domains to assist us with research and consulting projects. Our Network consists of Ex-Government Officials, Public Leaders, Sociologists, Trend Specialists,  Architects/Interior Designers, Usability Engineers, Product / Service Developers and Marketing Experts among others.

Our Team

ICRB personnel are sourced from leading universities and institutions within India and around the world. They include  Anthropologists, Sociologists, Interaction and Experience Designers, and Human Factors Specialists.

A continuous cycle of induction and training is employed to ensure that all members of the research team are knowledgeable about the different component elements of our consulting work.


hands, heart, red paint
Our purpose
Our purpose is to enable our client and community make better business decision by creating and expanding access to knowledge. Our purpose aligns us with our goals in which the infinite possibilities exist
Our Mission

Our Mission is to provides pragmatic and cost effective innovative solutions using a rare combination of ethnography and technology that help us conceptualize and develop new products and services.

ICRB holds multidisciplinary domain expertise and possesses in house developed intellectual models to ensure that value is delivered.

ICRB team is continuously trained in field research, design and user-experience enhancement processes, which ensures high project quality and client satisfaction. ICRB also enjoys a wide network of external consultants and domain specialists who are diverse in their knowledge and opinions.

Our Journey

Jan 2013
ICRB Founded
gears, bulb, innovation

ICRB was founded with aim to provide pragmatic and cost effective innovative solutions that help clients conceptualize and develop new products and services

Feb 2013
First International Project
hands, world, map

ICRB secured its first international project in Africa. 

July 2014
Diverse Team
together, earth, human

ICRB team strength grew over 35 full time professionals

March 2016
Office in Canada
canada, flag, map

ICRB started its operation in canada.